7Steps to compare any quote
2–4×Real cost vs listed rate, often
1 secOur billing unit
2012In business since
The problem

Why two quotes never compare cleanly

Ask three AI calling providers for a price and you will get three answers that cannot be laid side by side. One quotes a rate per minute with the phone line extra. One quotes a lower rate but rounds every call up to a full minute. One quotes a monthly plan with "unlimited" minutes that turn out to have a fair-use cap.

None of them is lying. They are simply pricing different things. A self-serve platform sells you software and leaves the building, testing and running of the agent to you. A managed provider sells you calls that are already working, with the script, numbers and support included. Their rates will never match, and they should not.

The way through is to stop comparing rates and start comparing what each quote costs for your calls. The seven steps below do exactly that, and take about an hour with the quotes in front of you.

Outbound AI calling to a list of prospects
The method

Seven steps to compare AI calling rates

1. Write down your call pattern

How many numbers a month, what share usually picks up, and how long a useful call lasts. Last month's telecalling log is the best source.

2. Ask every provider the same questions

Use the quote request below so every answer covers billing unit, fees, phone line, languages and support.

3. Convert every quote to one unit

Work out the bill for your call pattern under each quote, including rounding and fixed monthly fees.

4. Add the costs of the work

If you build, test and run the agent yourself, put a value on those hours. A managed quote already includes them.

5. Add the India extras

GST at 18%, Indian numbers, telecom registration and any language surcharge.

6. Hear a real call

Ask each provider for a live demo with your own script. A cheap call that customers hang up on is the most expensive call of all.

7. Compare cost per interested lead

Divide each total by the leads it is likely to produce. That is the number that decides.

Copy and send

A quote request that gets comparable answers

Send this to every provider you are considering. Providers who answer every line clearly are usually the ones who bill clearly too.

We plan to call about [number] contacts a month in [languages], mostly for [purpose]. Please quote in writing:

  1. Rate per minute, and the billing unit (per second, per 30 seconds or per minute).
  2. When billing starts: at ring, at answer or at the first word.
  3. Whether unanswered or failed attempts are charged.
  4. Setup fee, and exactly what setup includes (script, testing, number, transfer).
  5. Monthly or platform fees, minimum spend, lock-in and credit validity.
  6. Phone line, calling number and caller ID: included or extra?
  7. Extra charges for regional languages, integrations or script changes.
  8. Support hours and channels after launch.
  9. Whether GST is included.

We would also like a live demo call with our own script before deciding.

Three sample quotes

Three quotes, one campaign, three very different bills

A Jaipur business calling 6,000 numbers a month. About 45% pick up: 2,700 connected calls. Half are short (around 15 seconds), half are real conversations (around 80 seconds). That is about 2,138 minutes of actual talk.

Quote 1Quote 2Quote 3
Listed rate₹4 a minute₹6 a minute₹8 a minute
Billing unitPer minute, rounded upPer 30 secondsPer second
Fixed feesNumber ₹500 a monthPlatform ₹8,000 a monthNone
SetupSelf-serve: you build it₹25,000 one-timeIncluded
Billed minutes4,0502,7002,138
Monthly bill before GST₹16,700₹24,200₹17,100
Real cost per minute of talk₹7.81₹11.32₹8.00
Your team's time to build and runHighMediumLow
Reading the quotes

The cheapest rate was not the cheapest choice

Quote 1 has half the listed rate of Quote 3, yet after rounding its real cost per minute of talk is almost the same, and it leaves the whole build, testing and monitoring to your team. Quote 2 looks moderate until the monthly platform fee is spread over the minutes: then it is the most expensive per real minute, before even counting its setup fee.

Quote 3 bills only the seconds spoken and includes setup, so its listed rate is close to its real rate. That is what to look for: a quote whose listed rate and real rate are close together has nothing hiding in it.

Your own numbers will differ. Short calls, a low pick-up rate or a small volume all make rounding and fixed fees matter more. Work through your quotes with the steps above, or use the calculators linked below.

Red flags

Six signs a quote will cost more than it says

"Per minute" with no billing unit

If the unit is not written down, assume each call is rounded up to a full minute.

A low rate plus a monthly plan

The plan fee can double the real rate at small volumes.

Phone line "as per actuals"

Telecom billed separately is often marked up over the carrier rate.

Languages "on request"

Regional languages can add ₹1 to ₹3 a minute where they are charged.

Script changes "chargeable"

Every tweak after launch becomes a new invoice.

Annual lock-in before a test

Never commit for a year before hearing your own calls.

How we price

What Troika Tech's AI calling quote includes

ItemAt Troika Tech
Billing unitPer second of connected talk: 1 credit = 1 second
SetupFree: agent configuration, script structure, knowledge base, call flow, testing and go-live
WalletPrepaid AI Calling Wallet; each recharge valid for 7 days
Languages9 Indian languages with mid-call switching, no language surcharge
ReportsRecording, transcript, summary and outcome for every call
Quoted separatelyCRM integration and a dedicated calling number; transferred call time counts as talk time
Taxes18% GST shown separately on the invoice
Compare in depth

Go deeper: rate calculators and price guides

Turn any quote into its real per-minute cost, see Indian market rates by provider type, or read our guides on billing units and monthly budgets:

Listen

Hear what you would be paying for

Real calls made by our AI agent for Indian businesses, played as they happened. Names and numbers are changed for privacy.

Real EstateLead QualificationHindiOutbound1:28

Qualifies a project enquiry and captures the budget, in Hindi.

EducationLead QualificationEnglishOutbound0:58

Checks eligibility and interest on an admissions call.

FAQ

Comparing AI calling rates: questions

How do I compare AI calling rates fairly?

Work out what each quote costs for your own call pattern, including billing unit, fixed fees, setup and the India extras such as GST and numbers. Then compare cost per interested lead, not rate per minute.

Why is the cheapest AI calling rate often not the cheapest bill?

Because rounding, monthly fees and do-it-yourself setup are not in the rate. In the sample on this page, a ₹4 rate rounded to the minute cost about the same per real minute as an ₹8 rate billed per second.

What should I ask an AI calling provider for a quote?

The billing unit, when billing starts, whether failed attempts are charged, what setup includes, monthly fees, phone line and number costs, language charges, support hours and GST. The quote request on this page covers all of it.

Is per-second billing really better?

For the same calls, yes. Each call is billed only for the seconds spoken, so short calls cost seconds instead of a full minute.

Does Troika Tech charge for setup?

No. Setup is free and includes the agent, script structure, knowledge base, call flow, testing and go-live. You pay for the prepaid wallet you use.

Can I test before committing?

Yes. Ask for a free live demo with your own script, then start with the minimum wallet recharge on your own customer list.

Which languages are included?

Nine Indian languages, including Hindi, English, Marathi and Gujarati, with switching in the middle of a call, at the same rate.

Where can I see Indian AI calling rates by provider type?

On our India rate report, and you can turn any quote into its real rate with the real-rate calculator.

Free demo

Hear it on your business first

Tell us what you want to call for. We will call you back, understand your business and arrange a free demo call in Hindi or English, so you hear the AI agent before you decide anything.

Get a free AI calling demo

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